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Model wearing paprika and aubergine trail clothing on warm volcanic terrain

For sportswear and active-lifestyle brands

Performance pieces deserve more than a generic fitness image.

Bring the technical shell, leggings, footwear and accessories you actually sell. Cast for the customer you serve—including plus-size options—and place the collection in a visual world built for movement.

Campaign source: Layered kit — up to five distinct assets per model
Campaign sourceLayered kit

up to five distinct assets per model

Shoodio enables sportswear brands to apply their own product assets to selectable AI models, including plus-size casting options, and create controlled commerce, editorial and motion content in common channel formats.

A sports campaign with product accountability

Inclusive cast

including plus-size model options

Layered kit

up to five distinct assets per model

Still + motion

campaign images and short video assets

Built for the product and the people who wear it

Show technical apparel with an editorial standard and a broader cast.

01

Representative casting

Choose a model whose presence fits the audience and creative direction instead of accepting one default body type.

02

Layer-aware styling

Combine base layer, outerwear, bottoms, footwear and accessory assets in one model-specific look.

03

From product proof to energy

Create clean commerce frames first, then move the same collection into wet streets, courts, landscapes or uploaded locations.

01 · Cast with range: Choose the body and attitude that belong in your campaign.01

01 · Cast with range

Choose the body and attitude that belong in your campaign.

Shoodio’s model catalogue supports varied casting, including plus-size options. Pose, mood and make-up remain visible choices, while exclusive models can be discussed for a proprietary brand identity.

  • Plus-size and varied model options in the catalogue
  • Pose, mood and make-up direction
  • Contact-led exclusive model programme
Explore inclusive casting and model direction
02 · Build the technical look: The campaign begins with the actual shell, legging or shoe.02

02 · Build the technical look

The campaign begins with the actual shell, legging or shoe.

Upload product views, review the AI-assisted analysis and assign each item to the chosen model. Use up to five distinct assets to construct the complete kit.

  • Clothing, footwear and compatible accessories
  • Layered, model-specific product assignments
  • Source assets remain connected to the setup
See how sportswear products enter the shoot
03 · Build motion into the world: Art-direct performance without falling into stock-photo clichés.03

03 · Build motion into the world

Art-direct performance without falling into stock-photo clichés.

Choose an environment, weather, time, lighting, photographic style and format where supported. Generate the campaign still, then turn an eligible result into a short motion asset.

  • Outdoor and indoor environment controls
  • Uploaded training locations or branded sets
  • Five- or ten-second image-to-video output
Explore environments and custom locations

From product to campaign

How to create a product-led sportswear campaign

A complete production route from technical product views to still and motion assets.

  1. 01
    Upload the kit

    Add clear views of the clothing, footwear and accessories.

  2. 02
    Choose an inclusive cast

    Select the model and apply the complete model-specific look.

  3. 03
    Direct the environment

    Choose the setting, pose, atmosphere, style and channel format.

  4. 04
    Create still and motion

    Generate the campaign selects and animate an eligible still for social use.

Questions from production teams

FAQ

Does Shoodio offer plus-size AI models?+

Yes. Plus-size options are part of the available casting range, alongside other model choices.

Can I combine a jacket, leggings, shoes and an accessory?+

Yes. Up to five distinct product assets can be applied to one model when the categories form a compatible look.

Can a generated sportswear image become a video?+

Eligible generated images can be used as the source for a five- or ten-second image-to-video generation with a motion description.

For sportswear and active-lifestyle brands

Put the collection in motion before the next production day exists.

Create the first performance campaign from the products already in your catalogue.

AI Sportswear Photography with Inclusive Models | Shoodio